Jay Mooreland
Jay is a passionate advocate for progress, both personal and professional. He founded The Behavioral Finance Network, an exclusive group of financial professionals, to provide coaching, client facing behavioral content and behavioral tools. This helps advisors add value and evolve into their clients' coach. Jay is also author of the Amazon best seller, The Emotional Investor: How Biases Influence Our Investment Decisions…and What You Can Do About It . Learn more here .
Articles by Jay Mooreland
- Opinion
The Best Advisors Don't Share the News—They Shape the Narrative
One of the most important lessons in behavioral finance is that perceptions often drive behavior more than reality.
- Opinion
Consumer Sentiment Makes No Sense Right Now
Corporate earnings remain strong. Unemployment is still relatively low. Household finances, by many measures, remain healthy.
- Opinion
The 14% Problem: Why Investors Should Stop Trusting Market Forecasts
But there is one major problem. The people making these forecasts are usually wrong. And not just slightly wrong.
